Sponsorship

“At Continental Event and Sports Management, we believe that sports marketing and sponsorship targets the underlying passion of the participants and harnesses that passion towards those brands that support and compliment the sport”

Robert Pozo, Race Director

As a race producer with over 15 years of experience in the participant sports industry, Robert Pozo is at the forefront of sports sponsorship activation, specializing in strategic activation to help your organization maximize its sponsorship investment. Some of Mr. Pozo’s past clients have included:

* ING
* Toyota
* Publix Supermarkets
* Ryder Systems
* American Airlines
* New Balance
* US Olympic Committee
* Gatorade

Partnership Opportunities

Event Trends

As running has sky-rocketed over the last few yeas, all distances have gained popularity. But the only one which has gained increases in the double digits over the past four years has been the half marathon distance.

* There were 35.9 million runners in the US in 2008, an increase of 18.2% over 2007*
* In 2007 US marathons and half marathons had over 1 million finishers **
* Americans have provided evidence with their feet and credit cards that running – as an industry, a fitness activity and a competitive sport – is indeed recession resistant **
* From National Sporting Goods Association
** From Running USA

Typical Event Demographics

Gender:
48% Women
52% Men

Age:
84% are between 20-49 years of age

Annual Household Income:
62% over $75,000
Household net worth – $785,000 mean average *

Marital Status:
68.1% are married or living with their partner

Highest Level of Education:
84% completed at least a 4 year college degree

Contact

For sponsorship inquiries please contact Robert Pozo, Race Director
(800) 733 – 7089